Corporate Events
Gold Coast & Brisbane
Purposeful corporate events tailored to your business, audience and objectives.
House of Mercer provides corporate event planning and management across the Gold Coast and Brisbane, supporting businesses with client events, industry functions, corporate gatherings, launches and professional events.
From venue sourcing and supplier coordination through to invitations, guest management, run sheets and on-the-day delivery, we manage the details required to bring an event together professionally.
But the value of an event should not end when your guests leave. We can also support post-event communications, content and follow-up, helping turn the relationships and conversations created at the event into longer-term business value.
Strategy & Planning
Every event starts with understanding what you want to achieve, who you want in the room and what success should look like.
Event objectives and desired outcomes
Target audience and guest strategy
Event concept and format
Key messaging and event positioning
Budget development and allocation
Venue and location requirements
Sponsor and partnership opportunities
Speaker and panellist strategy
Marketing and communications approach
Content opportunities before, during and after the event
Post-event engagement and follow-up strategy
Event timeline and key milestones
Event Organisation
Bringing every element together to ensure your event is carefully planned, coordinated and ready for delivery.
Venue research and sourcing
Supplier sourcing and coordination
Budget management and tracking
Invitations and RSVP management
Guest and email communications
Speaker and panellist coordination
Sponsor and stakeholder coordination
Catering and dietary requirements
Event collateral and signage
Social media content before the event
Photography and content planning
Run sheets and event logistics
Final confirmations and event-day preparation
Event Day Management
Managing every detail on the day so your team can focus on your guests and the conversations that matter.
Venue access and event set-up
Supplier arrival and coordination
Catering and beverage coordination
Final venue and presentation checks
Guest arrival and registration
Speaker and panellist management
Presentation and AV coordination
Run sheet management
Timing and event flow
Photography and content coordination
Social media content during the event
Sponsor and stakeholder coordination
Troubleshooting and last-minute changes
Complete on-the-day oversight
Post Event Management & Follow-up
The event may be over, but the opportunity isn't.
House of Mercer helps maintain momentum through timely follow-up, continued engagement and clear next steps, ensuring the connections made at your event continue to create value.
Attendee thank-you communications
Sponsor, speaker and stakeholder thank-you communications
Email and phone follow-up with guests
Coordination and booking of follow-up meetings
Post-event social media content
Compilation and distribution of event photography and content
Continued engagement with key attendees and prospects
Reporting on attendance, engagement and follow-up activity
Identification of opportunities and recommended next steps
I think this is stronger than adding more services because it explains why post-event management matters, which is one of House of Mercer's differentiators.
The real value is what happens after the event.
A successful event creates the connection. Thoughtful follow-up creates the opportunity.
House of Mercer helps continue the conversation through attendee follow-up, content, client communications and coordinated next steps, so the value of your event continues long after your guests leave.
From one event to an annual program
House of Mercer can support a single event or develop a coordinated annual program aligned with your audiences, business priorities and broader marketing strategy.
One event when you need it. An ongoing event strategy when you're ready for more.